Pleasant Grove, UT — March 23rd, 2026
Loveland Innovations, the leader in property inspection technology and analytics, today announced the launch of its Virtual Test Square, a first-of-its-kind digital damage-visualization solution that modernizes the way insurance carriers, service providers, and roofing professionals evaluate roof damage.
For decades, test squares have required labor-intensive, on-roof inspections and subjective interpretation. The Virtual Test Square replaces these manual steps with a fully digital, standardized, and highly accurate process powered by automated drones, proprietary AI damage detection, and advanced computer vision. The result is faster, safer inspections and consistent, high-confidence damage assessments across teams and geographies.
“From day one, our mission has been to reinvent the most manual and hazardous parts of the property-claims process through technology,” said Jim Loveland, Founder and CEO of Loveland Innovations. “Our multi-patented Virtual Test Square solution has been part of that vision from the very beginning. We’re thrilled to bring this innovation to market and to deliver a major step forward for the industry.”
Loveland Innovations’ Virtual Test Square is built on the company’s proven AI damage-detection engine introduced in 2017. Since then, the technology has analyzed tens of millions of images, generated hundreds of millions of predictions, and supported well over a million roof inspections, giving carriers and contractors unmatched accuracy and reliability.
“We recognized early on how critical this capability would be for our customers, so we secured multiple patents to protect the unique way we deliver Virtual Test Squares,” said Leif Larson, CTO of Loveland Innovations. “It’s incredibly rewarding to see our long-term vision materialize and to continue advancing what’s possible in claims and property analytics.”
The Virtual Test Square is available now to insurance carriers and roofing contractors within IMGING, Loveland Innovations’ award-winning inspection platform.
For more information or to schedule a demo, visit www.lovelandinnovations.com.
About Loveland Innovations
Loveland Innovations is the creator of IMGING, the industry’s leading platform for property inspections and analytics. Using automated drones, advanced computer vision, and deep-learning technology, IMGING empowers inspection professionals to digitize structures with precision, analyze damage with confidence, and make decisions quickly and accurately.
